Agenda

Codeweavers Digital Marketing Conference Agenda

Codeweavers Digital Marketing Conference Agenda


Thank you to everyone who has signed up to Codeweavers Digital Marketing conference so far. Below is the agenda of the day including the speakers and how the day will be coordinated. The conference takes place on the 27th April and starts at 9.30 am and finishes at 3 pm. The location of the conference is: The Moat House, Acton Trussell, Stafford.

If you would like any further information on the sessions below please email Charlotte on: charlotte@codeweavers.net

digi

sign-up

9.30am - Arrival

Bacon sandwiches and tea and coffee served upon arrival.

10.00 am - Welcome

Welcome to all attendees and a brief summary of the agenda of the day.
Followed by a 30 Minute session on Multi-Channel Marketing and why it matters

cw

Speaker: Codeweavers Sales Director Shaun Harris

10.45 am – Driving Digital Forward…

Oakbase is an integrated marketing agency with a strong focus on digital, retail, b2b and delivering marketing ROI.
They will share insights and anecdotes on relevant trends, changes in media consumption and introduce us to a number of tools and processes that are prerequisites for digital marketers looking to broaden reach, increase engagement and, ultimately, achieve greater sales and brand loyalty.

oakbase

Speakers: Nick Bradshaw, CEO and John Butcher, Digital Director at Oakbase Integrated Marketing

11.45 am – Coffee Break


12.00 pm – BMW Retail Online

BMW Retail Online is a convenient and comprehensive digital sales solution with strong integration of the dealer network.
Jonny will share insights on the site’s function which is to provide details of where the closest match to a customer’s configured car is located and every step of the process can be completed with the assistance, via live chat, of a BMW ‘genius’ or a sales executive at a BMW retailer.

bmw

Speaker: Jonny Combe, General Manager Product and Channel Development, BMW

12.45 pm - Lunch

Two-course meal served in the Moat House restaurant. Please let us know if you have any dietary requirements.



1.45 pm - Q&A Session - Developing an online brand

If you have any questions that you would like covering in this Q&A session please email Charlotte on: charlottetomlinson@codeweavers.net

Coordinating this session will be several Digital Marketing Manager's from dealerships across the UK.



2.30 pm - Q&A session – Enhancing the online car buying experience

If you have any questions that you would like covering in this Q&A session please email Charlotte on: charlottetomlinson@codeweavers.net
Coordinating this session will be the following individuals:

carwow

Rob Abrahams, Market Development Manager and John Miele, Sales Director from carwow



3.00 pm - Conference Round-up delivered by Shaun Harris




Additional Information:

Transport and Directions
Lifts available from Stafford train station to The Moat House in Acton Trussell and back. Please let us know in advance as this service will be provided by David Stevenson, Codeweavers Regional Manager.
Directions from London
Directions from Manchester
Directions from Birmingham

The attire for the day will be shirts and casual trousers.

The Codeweavers team would really appreciate if you sent any questions and topics to the marketing team to ensure these are covered in the day. Please send your questions and topics in to: marketing@codeweavers.net

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