17-24-year-olds are most influenced by finance availability, with 77% saying it affected their purchase, this age group are TWICE as likely to use an online finance calculator
60% of car buyers purchased a different car to the one they initially intended due to the availability of finance
74% of car buyers use the internet as their main method of research
(Source: The above stats are from a Auto Trader Market Report, September 2016)
71% of car buyers want to start their finance process online 73% of car buyers are more likely to buy finance in a dealership when they previously accessed information online (Source: Hugh Dickerson, Head of Automotive at Google, May 2016)
These stats clearly demonstrate the importance of displaying your finance options to car buyers at the online points of sale, providing them with opportunities to personalise a finance quote for the car they are interested in.
Our market leading, advanced technology will power a monthly price and finance calculator in Auto Trader dealers adverts, just like we do on dealer and manufacturer websites.
Get up to 13x* more opportunities to sell cars on finance by advertising on the UK’s largest car buying audience on Auto Trader.
Receive dedicated finance enquiries from in-market buyers to help you sell more cars.
It's FREE of charge to Auto Trader customers until at least 2018*
Increase your online finance presence
How it works
The same interest rates and lenders used on your own website can be replicated to power the finance calculator on Auto Trader. Alternatively, if you are not already a Codeweavers' customer, it's still quick and simple to set up your rates and terms.
Car buyers on Auto Trader will see a monthly price displayed in your eligible adverts.
A finance calculator by powered by Codeweavers will appear in your adverts, allowing car buyers to personalise the deal by entering their ideal deposit, term and mileage.
Potential car buyers can send a dedicated finance enquiry directly to you, complete with their contact details and ideal deposit term and mileage.
This Auto Trader offer is available to existing Auto Trader customers only, until at least early 2018. Auto Trader is authorised and regulated by the Financial Conduct Authority in relation to consumer credit and insurance mediation activities. Auto Trader’s FCA firm number is 735711.